Bunty's Wildflower Boutique
What started as a BYOB (Build Your Own Bouquet) flower truck in Bellevue, Washington has quickly grown into a full-service floral shop that creates large floral arrangements for weddings and other special events. Due to its rapid growth, Bunty’s Wildflower Boutique acquired the resources to put money into larger social campaigns and other digital advertising. As the lead designer for this campaign, I constructed a creative brief, rebranded the business, revamped the website, and produced a web banner ad, Instagram posts, Facebook posts, Pinterest posts, blog posts, and E-blasts.
Advertising Objectives:
300 New Instagram followers
400 Booked consultations
250 Newsletter sign ups
400 Gift shop purchases
450 Pins on Pinterest